Nanuk is a manufacturer of free skis based in Slovakia. The brands's focus is to create a product that encompasses individuality and uniqueness. The manufacturing process merges precision technology with classic craftsmanship.
Freeskiing involves tricks, jumps and terrain park features, such as rails, boxes, jibs, or other obstacles. Skis are designed with a more symmetrical shape to make switch (backwards) skiing much easier.
Taking inspiration from backwards skiing the final logo is an 'ambigram'. This logo reads the same when is inverted.